Tim Cook: Customers Choose To Buy Our Products Because We Don?t Cut Corners

During the Q4 2012 earnings call today, Tim Cook fielded a question regarding the upcoming strong financial push that Apple will be making this holiday season. As you know, Apple had a strong Q4 and has just re-launched its complete lineup of products. It's before Christmas, so someone is getting goodies in their stockings their year. Cook said that customers are delighted with Apple products because of its focus on design, and clearly stated that it doesn't "cut corners." This is probably a stab at Samsung, who has lost its court battle against Apple due to lifting some of the major components of the iPhone's success.

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